Situated in northern Ecuador, Otavalo is renowned for its indigenous population, known as the Otavalos, as well as its market, that is encompassed by three volcanoes: Cotacachi, Mojanda, and Imbabura.

Otavalo market

The Otavalo market is renowned for its vibrant textile products. The indigenous people of Otavalo have been skilled weavers since pre-Incan times. During the Spanish colonial era, they were compelled to work in textile workshops, producing textiles for the European market and trade. Following the conclusion of colonial rule, these indigenous artisans persisted in crafting textiles for both local and international trade.

Otavalo market

In addition to the Spanish language, the Otavalos are also proficient speakers of Kichwa, a variant of the Quechua dialect spoken in Ecuador. This linguistic versatility reflects their rich cultural heritage and underscores their ability to communicate effectively across different linguistic realms.

Otavalo market

Otavalo market

The Otavalos refer to the Centenario Market or Plaza de los Ponchos. This bustling marketplace offers a myriad of products, ranging from meticulously crafted textiles, ceramics, and woodcarvings to exquisite silverware and jewellery. Additionally, one can find a variety of authentic cuisine restaurants in close proximity to the market. The culinary offerings in Otavalo are not only delectable but also reasonably priced. A full three-course meal can be enjoyed for under 8 U.S. dollars, making it an economical yet flavorful dining experience.

Otavalo Market

Otavalo Market

Otavalo Market

The market opens from 7 am to 6 pm every day. The busiest days are Wednesday and Saturday. Don’t miss this market when you are in Ecuador 🙂

Mask of Diablo Huma [in Spanish, “diablo” means “devil”. In Kichwa, “huma” means “head”] is a popular item in the market. Diablo Huma is a legend, a folklore and an important part of the indigenous people’s culture in Ecuador.